Friday, July 31, 2009

inventory

just to give you an idea

preston




check it out.

some essentials


i liked both of these pics.

Tuesday, July 28, 2009

yamamoto

the wetsuit business is a very interesting one. we are dealing with a product that about 70% of the consumers are not educated on the product they are buying. we are going to have another little information session. in an earlier post, i discussed the different "types" of neoprene. yamamoto has different grades of neoprene within their product offering. escential uses #39, which is one down from the top, #45. there are ups and downs with any decision you make with wetsuit manufacturing. we chose 39 for a couple of reasons. the first is that it is a warmer material than the 45. with that decision, we compromised a little weight, because the 39 is a touch heavier than the 45. second, 39 is a stronger material, but we compromised the stretch of the 45. there isn't a "stretch" material on the market better than the 45. lastly, the 39 is a more cost efficient material than the 45. well that depends on if cost is important to you as a wetsuit buyer. so, if i haven't completely confused you yet, escential will be looking into offering a #45 suit, but we don't want to risk the chance of the suit falling completely apart, or not being very warm, or being way too expensive. we will keep you posted on the progress.

on another note, we are looking into changing the fulls, l/s springs, and s/s fulls to all fabric. therefore, the suits will not have mesh on the chest. with this change, there is an added stitch to the outside of the chest panel. the suit will have a different look, but a lot more strength. the ladies line will be all fabric as well.

the neck will also be changed. we have decided to lighten up the material used on the neck. it wont be as thick, for more comfort, and it wont effect the flush prevention.

lastly, the stripes are going to be moved to the left sleeve (like the front zip jacket). this design change will only be for the fulls, l/s springs, and s/s fulls. the stripes will stay on the chest for the farmer john, short john and vest.


if i confused you in any way, don't be scared to email us at
info@es-cent-ial.com and give us some feedback.

Monday, July 27, 2009

another mock up



playin around with some colors and fits

speaking of new boardshorts

this is chris tincher testin out the trunks. keith behind the camera. it was the end of the swell on the east coast.
photos: keith novosel

Thursday, July 23, 2009

sample on the way


dave

i liked this picture, so i borrowed it from dave. keep your eyes out for the almond film
that is the limited almond addition, if you were wondering what color was on his chest

Wednesday, July 22, 2009

trunks


here is the mock up for the escential board short. not bad. let me know if your interested. they wil be offered on es-cent-ial.com, when it comes that time.

THE WEBSITE HAS LAUNCHED

keith did an awesome job with the site, check it out
www.es-cent-ial.com

there is an online store soon to come

Monday, July 20, 2009

keith and chris









here are some shots of keith and chris sliding. the pictures are from chris fowler.
the board keith is gliding on is a custom shaped sled from almond designs

harry "helper"

harry gale in new jersey testing a long john out. rob kulisek took the pictures, sick.

Thursday, July 16, 2009

interview with magic quiver

here is the link, of a little interview i did for magic quiver.

http://magic-quiver.blogspot.com/2009/07/man-behind-es-cent-ial.html

korduroy tv representing

Wood Monday from Cyrus Sutton on Vimeo.

if you read between the lines you will see some escential representation, thanks cyrus

escential traveler

faz just traveled across the country in his truck to spread the escential word (pun intended). here is some of his writings and pics, enjoy:

found happiness, now in search for waves

july 12th, 2009
thought that I would take a picture of the few essentials and some food I’d be taking along the way




july 13th, 2009
i am well prepared for my solo journey across the country. there was a beautiful sunrise in florida as i took off. my thoughts were mixed but they were definitely in the rear view of my mind
spent twelve hours on the road, and ended up in some dumpy town outside of houston, so thankful I don’t live here. the thought of taking shots of all the “welcome” signs crossed my mind, and then I realized that such an activity was highly popular amongst women. my theory was confirmed as I left a rest area in texas, there were two attractive women posing for a picture underneath the sign.
my plan is to reach el paso and maybe beyond tomorrow.


July 14th, 2009
woke up early and got some coffee, this was the sight at first light…
houston wasn’t completely forsaken. i was fortunate to pick up a classic paul simon cd that increased morale.
i cruised through the gnarliest part of texas at noon, there is nothing out there save the little bit of soul that passed through tagged on to the back of my trusty toyota
the desert seems to have an influence on your conscience. though i was flying through in a pretty trust vehicle, humbling thoughts susceptibility were flowing.
el paso reminds me of san jose, costa rica. but it’s that brand new flava
i stopped in new mexico. i was hoping to see the stars but it was cloudy.

July 15th, 2009
i am going to make my ascent into cali today. if all goes as planned i’ll be there before sun dizz
new mexico and arizona were crazy. the heat was so intense and the landscape was so uneventful. non-the-less beautiful. i’ve concluded that your relationship to the Son is what brings beauty. i saw an awesome sunset and sunrise in new mexico
ok man, the escential train has arrived in cali. i am going to be the only kook in the water tomorrow just grinding all over the place

Wednesday, July 15, 2009

corduroy surf boutique


go get a suit and check out corduroy surf shop, up in maine. we recently sent a limited amount of suits up to corduroy.

almond surf trunks

dave sent me this pic, the new trunks are sick, check em out at lifeisjustswell.blogspot.com. look at that jacket, where did he get that

Tuesday, July 14, 2009

preston "helper"

here is preston crowell out in cali, doin a little dance
cant hide the stripes, even in contests
he is on a micah woods noserider, sick board

Monday, July 13, 2009

new website

the one and only, keith novosel, is working on the up and coming website. stay tuned, should blow your mind. these are some escential team members hard at work (i did intend the pun used)

Friday, July 10, 2009

first offerings


alright here is the deal, we got a limited amount of these shirts in. if you are interested, drop me an email with a cc# and a shipping address. they are 20 for the short sleeves and 25 for the long sleeves.


the sizing runs small, so if you are a medium in regular shirts, get our large. if you are a large and you like them slim and snug, get the large. same for the ladies
you get to pick the design on the color tshirt you want

check the previous posts for design setups and colors.

let me know, this is our first offerings of many. thanks

escential hatchet


Thursday, July 9, 2009

pocket full of quiver


that guy looks like a kook

Tuesday, July 7, 2009

como se' llamamoto


first tee of many

Monday, July 6, 2009

accessories





here is my boy phil the thrill modeling the newest additions, coming to a shop near you, if not, the escential online store will be open for business by the end of this month.
it will keep everything but your flavor "savior" warm

Saturday, July 4, 2009

keith

sending the right message

fz jacket



not the best pic, but a little teaser of the front zip jacket